# Blue Dot (BLDT)

> Blue Dot Brdg (BLDT), Mumbai, works with consumer brands from the factory gate to the
> customer's front door: import, customs, labels, warehousing, selling on marketplaces and the
> brand's own store, delivery and payouts, under one contract with one accountable partner.
> There is no price list: every engagement is quoted after the diagnostic.

Contact: ronnie@bldt.in. Website: https://bldt.in/

## Who Blue Dot works with

- **Brands entering India.** Blue Dot imports as importer of record under its own Import Export
  Code: it buys the goods, clears customs, labels to Indian law and holds the stock, then resells
  them to the brand's Indian company or distributor, or to customers through marketplaces and
  the brand's own store. No Indian company is needed to start.
  https://bldt.in/services/enter-india/
- **Indian brands going overseas.** Export documents, shipping bills and freight, from small
  shipments to multi-container loads, and the brand's Indian business run while the founders
  build abroad. https://bldt.in/services/go-overseas/
- **Founders and investors.** A brand run end to end - store, marketplaces, warehouse,
  compliance and payouts - with only the decisions that need the owner brought to them, each
  with a recommendation. This includes established brands handing over their operations and
  manufacturers launching a brand of their own. https://bldt.in/services/brand-operations/

## Services

- **Importer of record in India.** Goods imported under Blue Dot's own IEC, with its own Legal Metrology
  importer and packer registrations, FSSAI central licence, EPR registration and GST in two states;
  Blue Dot is the
  commercial entity in India. Landed cost per unit is worked out before the first shipment.
  https://bldt.in/services/importer-of-record-india/
- **Customs clearance, freight and exports.** Sea and air freight through forwarding partners,
  clearance through licensed customs brokers, each bill of entry tracked to closure with the
  bank. https://bldt.in/services/customs-clearance-freight/
- **Labelling and import compliance.** Legal Metrology declarations and importer and MRP labels,
  done before customs clearance, and a map of the licences a category needs (CDSCO, FSSAI, BIS or
  EPR). Registrations tied to the import sit with the importer. https://bldt.in/services/labelling-compliance/
- **Warehousing and fulfilment.** Stock held with a 3PL partner, orders picked, packed and shipped
  pan-India, new cash-on-delivery buyers asked to confirm on WhatsApp, undelivered and returning
  (RTO) parcels tracked daily, and returns checked before restock.
  Stock is planned to forecast so dead stock stays minimal: slow movers are not stocked beyond
  forecast. https://bldt.in/services/warehousing-fulfilment/
- **Marketplace management.** Seller operations on Amazon, Myntra, Nykaa, Nykaa Fashion, Tata CLiQ and AJIO:
  onboarding, listings, tax codes, A+ content, listing health, stock sync and payout
  reconciliation. Quick-commerce is pursued where the platform takes the brand on; it cannot be
  guaranteed, because the platform decides based on the brand's profitability for it.
  https://bldt.in/services/marketplace-management/
- **Ecommerce management.** A Shopify store built and run, Meta and Google ads judged on orders
  net of cancellations, product content with every claim checked, Indian content made mainly with
  UGC, on-page SEO and Merchant Center feeds.
  https://bldt.in/services/ecommerce-management/
- **D2C brand launch.** For manufacturers and founders launching a brand: cost per unit and the
  margin on each channel after its commissions, customer segments and positioning, and the order
  channels open in, then the store and marketplaces run. https://bldt.in/services/d2c-brand-launch/
- **Operations management.** For brands already selling in India: warehouse, dispatch,
  cash-on-delivery checks, RTO tracking, returns, one order-management system across the store
  and marketplaces, and payout checks, under one contract.
  https://bldt.in/services/operations-management/

## How an engagement starts

1. A free exploratory call, then the diagnostic: the category, the licences it needs, landed cost and which way in fits.
2. Set-up: agreement, labels, warehouse space, store and seller accounts.
3. First shipment or first orders, then day-to-day running with a regular readout.

If the brand's own Indian company is the seller, its accounts stay in its name. If Blue Dot buys
and resells the goods, the seller accounts are Blue Dot's; on exit it hands over the listing
content, the store and the brand assets, once outstanding dues are settled.

All services: https://bldt.in/services/
Questions brands ask, answered: https://bldt.in/questions/
Long version of this file: https://bldt.in/llms-full.txt
AI assistants can look up our services and request an exploratory call over MCP: https://bldt.in/mcp