The blueprintfor India entry.
We buy the goods, import them under our own IEC, and resell them, either to your Indian company or distributor, or to customers through marketplaces and your own store.
For Indian brands — The operating system for India scale.
We run the store, the marketplaces, the warehouse, the paperwork and the payouts. Each week you will get one page and the few decisions that need you, each with our recommendation. Going overseas? We prepare the export documents and arrange freight, from small shipments to multi-container loads.
Build the machine yourself, or hand us the blueprint.
Every operator entering or scaling in India reaches the same fork. One path is many vendors and your name on every filing. The other is one contract.
Do it yourself
- ✕Work out which licences your category needs, such as CDSCO, FSSAI, BIS or EPR, then chase each one through its own portal, dossier and renewal clock.
- ✕Sign, manage and reconcile separate vendors: cataloguers, ad agencies, 3PLs, CHAs, tax consultants — none of them accountable to each other.
- ✕Stand up warehousing, couriers and returns handling yourself, before the first order ships.
- ✕Discover margin leaking through wrong commissions, weight disputes and unclaimed damages — months after the money is gone.
- ✕Own every SLA failure personally, with no single throat to hold when a channel suppresses your listing in the middle of the night.
Hand us the blueprint
- ✓Legal Metrology declarations and importer labels, prepared before your goods arrive, and a map of the licences your category needs.
- ✓One contract and one accountable partner for the whole brand: marketplaces, your own store, warehouse and payouts.
- ✓Stock held in our 3PL partner's warehouse; more locations can be added through the contract, subject to the GST registration each new state needs.
- ✓Every settlement matched to its orders; wrong commissions and weight charges disputed.
- ✓You will get one page a week per brand, with only the decisions that need you and our recommendation on each.
The services. One contract.
Marketplaces and your own store, labels and compliance, warehousing through our 3PL partner, exports and payout reconciliation, under one contract. Click any service to see what's inside.
Importer of record · Customs, freight and exports · Labelling and compliance · Warehousing and fulfilment · Marketplace management · Ecommerce management · D2C brand launch · Operations management.
Marketplaces and your own store, run day to day.
Seller accounts on Amazon, Myntra, Nykaa, Nykaa Fashion, Tata CLiQ and AJIO, all six sold on in the past year: onboarding, listings, tax codes, A+ content, listing health, stock sync and payout reconciliation. A Shopify store built and run, with Meta and Google ads judged on orders net of cancellations. Quick-commerce where the platform takes the brand on.
Cataloguing & content
Product data, HSN tax codes, images and A+ content where the marketplace offers it. Indian content is made mainly with UGC.
Listing health
Listings checked against the catalogue, and suppressed products worked until restored.
Performance marketing
Meta and Google ads judged on orders net of cancellations, not on clicks.
| Metric | Target | Execution standard |
|---|---|---|
| SKU listing | Cross-channel | Mapped, compliant and live across every connected channel. |
| Stock and orders | In step | Inventory kept in step across channels, with returns and claims handled. |
| Suppression resolution | Actively worked | Direct platform ticketing and metadata correction until restored. |
Legal Metrology labelling and import compliance, ready before your goods arrive.
The declarations Indian law requires on imported packages, on the pack and on every listing, and a clear map of the licences your category needs, before the first shipment leaves your factory.
Importer of record & duty
Goods imported under our own IEC, with Blue Dot Brdg named as importer on the bill of entry. Tariff classification and duty checked for every product before the first shipment leaves.
Licence map
Which licences your category needs, such as CDSCO, FSSAI, BIS or EPR, and the order to get them in.
Legal metrology & packaging
Importer and MRP labels with the Legal Metrology declarations, prepared before your goods arrive.
| Metric | Target | Execution standard |
|---|---|---|
| Regulatory gap analysis | In the diagnostic | We check your products against the current rules in the diagnostic. |
| Label masters | Before arrival | Label masters prepared before your goods arrive, and labels applied before customs clearance. |
| Customs documentation | Broker-cleared | Bill of entry filed and goods cleared through licensed customs brokers. |
Warehousing, fulfilment and cash-on-delivery, handled end to end.
Stock held in our 3PL partner's warehouse, orders picked, packed and shipped pan-India, new cash-on-delivery buyers checked on WhatsApp, and returns put back on the shelf.
Stock planning
Stock planned to forecast so dead stock stays minimal; slow movers are not stocked beyond forecast, and a reorder follows when sales run ahead.
Pick, pack and dispatch
Orders from your store and marketplaces packed and shipped. Couriers booked through our aggregator partner.
Cash on delivery & returns
New cash-on-delivery buyers asked to confirm on WhatsApp, and risky orders flagged. Returns received, checked and restocked.
| Metric | Target | Execution standard |
|---|---|---|
| Delivery | Pan-India | Couriers booked through our aggregator partner. |
| Storage | One warehouse | Stock sits in our 3PL partner's warehouse; more locations can be added through the contract, subject to the GST registration each new state needs. |
| Warehouse flexibility | At agreed terms | Stock sits in one warehouse; more locations through the contract at agreed terms, subject to the GST registration each new state needs. |
Take your brand overseas. We keep India running.
We prepare the export documents and arrange freight, from small shipments to multi-container loads. While you build abroad, we run the Indian business you leave behind.
Export documents
Invoices and packing lists prepared for each consignment; the shipping bill is filed by a licensed customs broker.
Export clearance & freight
Export clearance through a licensed customs broker. Freight arranged through our forwarding partners, from small shipments to multi-container loads.
Your Indian business, run
Store, marketplaces, warehouse and orders in India, run day to day.
| Metric | Target | Execution standard |
|---|---|---|
| Shipment size | Any size | From small shipments to multi-container loads. |
| Accountability | Warehouse to port | One accountable partner for the shipment, from your warehouse to the port. |
| Indian business | Weekly readout | You will get a weekly readout on the Indian business, wherever you are, with only the decisions that need you. |
Settlements checked line by line, so margin stops leaking.
Multi-channel commerce hides margin leakage in uncollected claims and wrong commission deductions, so every payout is checked against its orders.
Settlement & fee audit
Every settlement matched to its orders; wrong commissions and weight charges disputed.
Returns & claims
Marketplace returns and claims handled, and short payments disputed.
Takeover audit
We start with an audit of your listings, tax codes and recent settlements, fix what is wrong, then take over day-to-day operation.
Payouts checked line by line, with short payments disputed.
| Metric | Target | Execution standard |
|---|---|---|
| Reconciliation depth | Order-level | Every settlement matched to its orders. |
| Disputes | Line by line | Wrong commissions and weight charges disputed. |
| Takeover | Audit first | Accounts, listings, tax codes and recent settlements reviewed. |
The network, on the ground.
Your stock sits in our 3PL partner's warehouse. More locations can be added through the contract, subject to the GST registration each new state needs. From that warehouse, the couriers on our booking account reach every state capital and every major city we checked.
- Mumbai: served
- Delhi: served
- Kolkata: served
- Chennai: served
- Bengaluru: served
- Hyderabad: served
- Ahmedabad: served
- Pune: served
- Surat: served
- Jaipur: served
- Lucknow: served
- Kanpur: served
- Nagpur: served
- Indore: served
- Bhopal: served
- Patna: served
- Vadodara: served
- Ludhiana: served
- Agra: served
- Nashik: served
- Kochi: served
- Coimbatore: served
- Visakhapatnam: served
- Thiruvananthapuram: served
- Chandigarh: served
- Guwahati: served
- Bhubaneswar: served
- Raipur: served
- Ranchi: served
- Dehradun: served
- Srinagar: served
- Jammu: served
- Leh: not served
- Shimla: served
- Gangtok: served
- Imphal: served
- Shillong: served
- Aizawl: served
- Kohima: served
- Agartala: served
- Itanagar: served
- Port Blair: served
- Panaji: served
- Puducherry: served
- Kavaratti: not served
- Daman: served
- Gandhinagar: served
- Amaravati: served
Courier quotes for a 500 g parcel from our warehouse to one central pincode in each city, checked 25 October 2026. A quote shows a courier serves that pincode; it is not a booking or a delivery-time promise.
What your brand may need, mapped in the diagnostic.
The instruments a brand selling in India may need, by category. The licences your category needs are checked in the diagnostic, before anything ships.
From cold start to live operations in four steps.
Exploratory call, then diagnostic
Your category, the licences it needs, landed cost and which way into India fits.
Set-up
Agreement, labels and warehouse space.
First shipment
Freight, customs clearance and receipt into the warehouse.
Sell and report
Your Indian business supplied, or the marketplaces and store live, with every payout matched to its orders.
Two ways in. Choose your model; we run it.
Two ways to enter India. The diagnostic sets which fits.
Turnkey import & distribution
- ›Structure: Blue Dot Brdg acts as Importer of Record and commercial entity.
- ›Mechanics: we buy the goods, import them under our own IEC, and resell them.
- ›Advantage: no Indian subsidiary needed to start.
Under your own entity
- ›Structure: if you already have an Indian company, we run it for you.
- ›Mechanics: store, marketplaces, warehouse and orders run day to day, under one contract.
- ›Advantage: you hold the company; we operate it.
No fixed price list. A brand entering India and one scaling it are at different stages and need different things — so every engagement is quoted to where you actually are. Structure it as a fixed monthly retainer or custom per‑project. Request an exploratory call →
What goes with you.
We're service providers, not gatekeepers. What you take with you on exit depends on whose name the accounts are in.
- ✓With your own Indian company, its marketplace accounts and store are in its name.
- ✓When Blue Dot is the seller, the seller accounts are Blue Dot's. On exit we hand over the listings content, the store and the brand assets, once all outstanding dues are settled.
Not sure which sheet you need first?
Two questions. We'll point you at the cluster most likely to be leaking money or blocking your launch right now.
Where are you today?
What keeps you up at night?
Deploy your India growth engine.
A free, brief exploratory call with our partners to understand your brand and what you need: no slides, no obligation. If you want to go further, a diagnostic follows, where we map your India runway, regulatory exposure and channel sequencing, then quote to your stage. No fixed price list.